This is a wonderful place for eyeglass frames. They do not do eye exams or carry contacts. It's strictly a glasses store, but a good one! They have designer brands and a surprising number of avant-garde frames you wouldn't expect to find in southwest Missouri.
Some are pricey but others are very affordable and they always have dozens of clearance frames to check out. Definitely go when you have plenty of time to browse because their selection is enormous.
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OPTICAL OUTLET CENTER JOPLIN MO 64804-1027 2002 E 20TH ST JOPLIN, MO